World-Exclusive Elf on the Shelf® Christmas Adventure Launches at Bluewater in November 2024
Get ready for a magical, interactive Christmas experience like no other as Bluewater Shopping Centre in Kent hosts the world-first The Elf on the Shelf® Christmas Adventure this November. In partnership with The Lumistella Company, the home of The Elf on the Shelf® Santaverse™, this never-seen-before theatrical experience promises to delight families and bring the magic of Christmas to life.
Starting from November 16, 2024, visitors to Bluewater will be able to step into a 25-minute immersive adventure, complete with festive games, interactive challenges, and Christmas magic for children and adults alike.
A Festive Adventure Like No Other
The Elf on the Shelf® has become a beloved Christmas tradition in homes around the world, with Santa’s Scout Elves visiting families each December to keep an eye on Christmastime activities. Now, for the first time ever, The Elf on the Shelf® is taking its magic into an interactive North Pole-inspired experience at Bluewater.
Children and their families will begin their adventure by stepping through a magical Elf Door, where they will be transported into a winter wonderland full of Christmas cheer. During the experience, families will help Santa’s Scout Elves complete festive challenges and spread Christmas joy. Activities include decorating Christmas trees, throwing snowballs, and making wishes at the Wish Gatherer—all in a bid to ensure Christmas gets off to a flying start.
Santa himself will keep an eye on the Christmas Spiritmeter, a magical machine designed to track the level of Christmas spirit. He may even drop by during some sessions to encourage children to complete the festive tasks on their Christmas Spirit Checklists.
A Truly Unique Experience for the Whole Family
“This is going to be the most hotly-anticipated Christmas experience we’ve ever launched,” said James Waugh, Centre Director at Bluewater. “The Elf on the Shelf® is a beloved family tradition, so we are thrilled to be able to offer this immersive Christmas experience for our guests this year.”
Families will collect stamps on their Christmas Spirit Checklist as they complete each challenge, and every child will be given a special gift to take home as a keepsake from their adventure. A fun Elf Name Generator will also give children their very own elf names, adding to the festive fun.
With interactive elements designed for all ages, this is sure to be a family-friendly event that brings smiles and laughter to all who attend.
Event Details and Ticket Information
The Elf on the Shelf® Christmas Adventure will be located on the Upper Rose Gallery, next to FatFace, at Bluewater Shopping Centre. The experience will be open to the public from November 16, 2024, and will run through to Christmas Eve.
Ticket prices start from £6.50 for adults and £14.50 for children, and guests are encouraged to book early to avoid disappointment. For early access to tickets, visitors can sign up to Bluewater’s PLUS+ rewards club via their website at bluewater.co.uk.
Plan Your Visit
Dates: November 16 – December 24, 2024
Location: Upper Rose Gallery, Bluewater Shopping Centre
Ticket Prices: From £6.50 for adults, £14.50 for children
How to Book: Sign up for early access via Bluewater’s PLUS+ rewards club or visit bluewater.co.uk
More Christmas Fun at Bluewater
In addition to the exciting Elf on the Shelf® Christmas Adventure, Bluewater’s Winterland experience will return, complete with its popular ice rink. Guests can enjoy skating under twinkling lights, sipping hot chocolate, and taking in the festive atmosphere. The centre’s Giving Tree, a charitable holiday initiative, will also be back, giving shoppers the chance to make donations and spread Christmas kindness.
With over 300 stores, fantastic dining options, and family-friendly attractions, Bluewater Shopping Centre continues to be one of Europe’s premier retail and leisure destinations. Be sure to visit this winter and experience the magic of The Elf on the Shelf® Christmas Adventure, alongside all the other wonderful festive activities on offer.
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